Business card Flourishing from the centuries now….

What are business cards? Are they just a piece of paper proving personal information? Indeed, this direct contacting link between people is worth more than its face value!

It has revolutionised the marketing strategies and holds a healthy history too.

The story begins from 17tharrival of the royals. The cards were shaped and engraved with gold typeface to denote the elites. They were known as trade cards. Visitors wrote on the cards their signatures, promissory notes and other messages.

Jumping to 19thetiquettes in the card exchanging ceremony on every visit. These cards were given to the lady of the house and marked the first impression of the visiting person. Even in UK, the business cards were used for trading and business activities. Cards were not only for trading but for advertising as well. These cards generally back marked the map to contact the card belonged for further future trades. Cards were produced with wood press as well as with lithography in early 19thcards were bit altered from visiting cards. Where visiting cards served as palpable evidence of meeting social commitments as well as an introductory letter, business cards, were basically for business promotion

How to hand over the business card-business etiquettes

Calling card etiquettes flourished in 18thcards with certain rules as follow laid down by the society.

1. Never to hand over the card with left hand

2. Always translate the card to the person in his language

3. Never write anything with pen on the printed card

4. Never to be carried loose

5. Always present the card in best condition

With globalisation, even business cards underwent revolutionary changes. The classy designer cards, that we see today, was never the same centuries back. But there is one thing that never changed, and that is, the use of these cards for direct contact. Even today how so ever advanced we have become or however the advance technology has replaced man labour, the business via cards is still intact. The simple piece of card holds every minute information about the company and  C Europe, where business cards were used to announce  C the trade cards became “social cards” and also the matter of  C. In fact, in USA, business  and 19th C as a ritualised version of visiting the individual. Conversely, people are becoming smarter with android and windows phone, still, business cards holds its own protocols in a social gathering.